Hi friend – Rob here. Today in Salmon Theory+: a summary of 'The Body Keeps The Score', by Bessel van der Kolk. One of the first books my therapist recommended to me, years ago. And reader, i have to say it fundamentally helped rewire my brain around the topic of chronic stress. Which is good news, because that might be one way of defining strategy. The "rewire brains" part, not the "chronic str"... actually, never mind. Let's get into it. 📝 TL;DR: Your business is probably underreporting its...