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Salmon Theory

🍣 How do you integrate minus the insanity?


Hey friend – Rob here. You may notice some, er, aesthetic changes around here. That's because i am rebranding Salmon Labs and Salmon Theory! (Massive shoutout to Nicole Tan for being excellent to work with.) I'm super happy with where we got to, and still forever tinkering with new brand applications. What else is going on? Oh yes: Week 4 of consulting at Droga5 London. Working on one of their biggest clients as global brand strategy lead. Absolutely loving it. Smart team. Smart clients. Nice...
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