Anne Lamott has this great line:
And ain't that the truth.
We like to compare our brains and bodies to machines.
A faulty metaphor.
But, within the above idea, it works very well.
It's easy to feel overwhelmed by everything around us.
I wonder if that's a feature, not a bug.
A sign that you care.
After all, if you don't care, then you simply coast past events as if nothing happened.
But i know that's not you.
Yes, you.
Reading this right now.
Fourth wall, yeah?
This idea is one of the reasons i've been a fan of the TBD Conference for years.
Paul (the founder) has a fabulous mind, and deep generosity of spirit when it comes to knowledge.
And the folks he invites over to talk share the exact same traits.
The topic this year?
Re/dis/connecting.
Beautiful.
Important.
Unplugging to give your mind a chance to sharpen itself.
Well, i spoke to Paul and got a sweet deal for ya.
If you use this link, which has the code 'salmontheory', he will give you an extra free ticket.
He'll email you a code after you buy the ticket.
I am a deep believer that we all have emotional and intellectual seasons.
May this be the season you unplug, replug, and come back with a 117% charge.
That's right, you get to bend physics for a hot second here.
Helping savvy strategists swim upstream.
Hey friend – Rob here. This is the last newsletter of the year, and goodness me what a year it's been. I was made redundant. I started a business. I lost my mother. I had my best year ever in terms of cash and confidence building. Ebbs and flows, eh? I hope you have a chance to take a break, genuinely turn off those notifications, and sleep in if you feel like it. I bring below 3x articles i wrote recently, and an event we're running in January. See you in 2025, and thanks for supporting...
Hey friend – Rob here. Here's what's been swimming around our brains lately: Synthesis-as-a-Service 5 things i’ve learned from Theophilus Wells IV The question i ask whenever i open a book [Bonus!] Social strategy, deconstructed Grab a cup of caramel tea, and let's get into it. Synthesis-as-a-Service And why it may be an underrated use case for hiring independent strategists. 5 things i’ve learned from Theophilus Wells IV Including directness, self-definition and why impostor syndrome is a...
Hey friend – Rob here. Do you worry about things? Or at all? My suspicion is that you worry far too much about everything. But don't worry, so do i. I think it's part of what makes strategists minimally good at the job. We are always wondering what else we might be missing. It's not a point of advantage, but it's definitely a point of parity. Worrying means we don't take anything for granted. And that's the first ingredient you need to challenge preconceptions about a problem. However. As you...