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Salmon Theory

🍣 Strategists don't get better


Hi friend – Rob here. I've always been a fan of what Richard Huntington says: "Strategists don't get better, they just get faster." It feels like a counter-intuitive view of success, but it works. In a very meta twist, this is why i love a good one-liner. Or a good one-line paragraph. Or indeed, a good shortcut. It forces you to simplify to an extreme. At work, this is pretty handy too. You get a brief. You read it. You research things. You start making sense of it all. Discuss what sense the...

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