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Salmon Theory

🍣 The mistake we all make when evaluating work


Hi friend – Rob here. Do you ever feel like we over-explain things? That's today's topic. Susan Sontag said this about art critics in her time: "The old style of interpretation was insistent, but respectful; it erected another meaning on top of the literal one. The modern style of interpretation excavates, and as it excavates, destroys; it digs β€œbehind” the text, to find a sub-text which is the true one." I can't help but wonder that this is what we do in creative reviews. Or with online...

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